Your animation demo reel is like your cover letter or resume when applying for a job. It’s your first opportunity to show your ability to create amazing animations that stand out from other animators. It has to attract your animation client’s attention enough for them to want to work with you If you already made […]

Meeting an animation client for the first time can be nerve-wracking for sure, especially if you’re just starting out. There would be so many concerns racing through your mind. You might even be so overwhelmed to the point where your first meeting with an animation client causes you to be more stressed than excited. Questions […]

As a freelance animator or an animation studio owner, it’s challenging to get clients every now and then. And when you do secure those animation clients, it would be another challenge entirely to keep them happy. Now that you’ve got clients trusting you with their animation needs, how do you keep them happy? In this […]

Having trouble keeping up with your relationship with your animation clients? Frustrated with spending too much time organizing client profiles and interactions instead of focusing on animating? Often losing track of emails, calls, inquiries, and whatnot?  Being a freelance animator or an animation studio owner comes with its own barrage of responsibilities, from administrative to […]

Animators are under constant pressure to be creative, but more often than not, pressure can stifle or hinder creativity rather than allow it to thrive. Though many animators are passionate about their craft, the pressure to be creative combined with a heavy workload can make them feel burned out. Burnout is a result of chronic […]

In anything that you do, approaching with the proper mindset is key. For animators, it’s important to have a growth mindset rather than a fixed mindset. This way of thinking allows you to look at challenges as opportunities for growth while having a fixed mindset makes you less inclined to believe that new skills can […]

A major crossroad in your animation career lies in deciding whether you should generalize or specialize. This decision will determine both your education and your career path as an animator. Because you’ve got a long road ahead of you, it will also really help if you make a decision early on.  A generalist is an […]

According to Hellen Keller, "The only thing worse than being blind is having sight and no vision.” Vision is defined as the ability to think about or plan the future with imagination or wisdom. Also, as a mental image of what the future will look like. Your personal vision statement as an animator, in this […]

One cannot underestimate the power of a loyal client base. Not all of the animation clients you get remain loyal to you. As a matter of fact, only 12 to 15 percent of clients remain loyal to one retailer. However, they represent 55 to 70 percent of retail sales. A lot of businesses focus on […]