As a studio owner, having a successful animation business for the long term should be your main goal. To efficiently accomplish this, you will need to hire a skilled salesperson.  A salesperson or sales representative is concerned with maximizing the profit of your animation business by identifying the needs of your potential animation clients and […]

As an animator, you’ll have your hands full, ensuring your animation projects run smoothly and according to your animation client’s vision. After all, running a successful animation studio would require more than a one-man team.  You’ll need to hire a reliable and skilled team of people with the ability to carry out specific creative visions, […]

Whether you’re a freelance animator or studio owner, finding a sustainable amount of work can be challenging. With some animation clients giving you one and done projects, the need to find more work is crucial to keeping you afloat. Thankfully, setting up animation video retainers can help solve this problem.  In this blog post, we’ll […]

Do you recall your first day in college? New city, new home, new classmates, and all the possible newness in life. Everything just seemed strange, with no signs of familiar things lurking around. You thought of going out there and making friends, but that was quite nerve-wracking, especially in an unfamiliar environment. Cold messaging animation […]

The internet is often regarded as the great equalizer for its democratization of content creation and distribution tools. In particular, YouTube has made it possible for many freelance animators to not only post their animated videos but gain widespread fame and recognition for them.  These independent YouTube animators are essentially self-made, and their success stories […]

Being a freelance animator can be challenging especially when it comes to finances, not just because your paycheck isn’t consistent, but also because you’ll have to manage your personal finances by yourself. For instance, you’ll have to plan for your taxes. This includes the self-employment tax and the business tax you will be charged with […]

Sales calls are just one of the many ways freelance animators or animation studio owners can acquire new clients and work. To put it simply, a sales call is a meeting between you and a potential animation client where you promote your animation services to help grow your business. A successful sales call can be […]

Selling your services as a freelance animator or studio owner can be a difficult task, especially if you just started your animation business.  The animation industry is a competitive industry full of skilled and experienced animators and studios that provide almost the same video styles. By having a unique selling proposition and delivering on your […]

The key to being good at animation isn’t just working hard but it’s also working smart. Even if you’ve practiced harder than anyone else, all that hard work still might not amount to much if you’re not thinking about other important things, such as the business side of animation and the importance of taking breaks. […]