Blogging allows you to share your work and insights with a broader audience, establish authority, and get new opportunities to grow your freelance animation business.

If you want to start an animation blog, here are 7 steps on how to start:

1. Create an audience persona

One way to find some direction when writing a blog post is to create a persona of your target audience. This means thinking about who your target audience is, their interests, dislikes, stage in life, job title, pain points, etc.

2. Choose a blogging service and a domain name

If you don't have an animation website yet, there are many free and paid blogging hosts and software out there, such as Wix and WordPress, that you can use to make your blog. Choose a domain name that is unique and relevant to the content you want to post.

3. Pick a blog design

When picking a blog design, you can start making your own designs on free websites or looking for pre-made templates. You can also hire professional website designers to help you out.

4. Write valuable blog posts

You may not always feel like you're in any position to offer advice to other animators out there, but you undoubtedly have some valuable insights and ideas to share. Your blog posts might even become a source of inspiration for some aspiring animators.

5. Posts consistently

Your schedule of posting blogs is an essential part of blogging. To keep your online audience's attention, you need to engage with them as often as possible. Posting once or twice a week is ideal for keeping you top of mind.

6. Use email newsletter opt-in forms

Having an email opt-in form can save the day, People who sign up for your newsletter will be able to get fresh updates from you whenever you have a new post, book, video, etc. You can add opt-in forms to your website blog by using OptinMonster, SumoMe, and Sleeknote.

7. Promote your blog

The best way to promote your blog is to talk about it on your social media platforms such as Twitter, Instagram, and Facebook. You can also reach out to your family members, friends, or even social media influencers and inform them about your new blog so that they can share it with their influencers.

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