What is Cross-Selling for Animators?
Cross-selling happens when you present clients with different or complementary services in addition to what they currently have. The best opportunity to introduce a cross-sell to a client is when they have already committed and finalized a sale.
What is Upselling for Animators?
Upselling is a sales and marketing strategy where you convince clients to purchase either an add-on to an original service or an upscaled version. The goal is to be less pushy and instead encourage clients to check out a premium or upgraded version of what they initially intended.