Don’t fall for these common keyword research mistakes! If you want to ensure that your animation website’s SEO is in the best possible shape, avoid these keyword pitfalls:
![Common Keyword Research Mistakes Animators Should Avoid](https://businessofanimation.com/wp-content/uploads/2020/12/72-2-1-1024x1024.jpg)
1) Aiming for Keywords for Which Very Few People Search
![Aiming for Keywords for Which Very Few People Search](https://businessofanimation.com/wp-content/uploads/2020/12/73-2-1-1024x1024.jpg)
2) Picking Keywords That Are Irrelevant to Your Clients
![Picking Keywords That Are Irrelevant to Your Clients](https://businessofanimation.com/wp-content/uploads/2020/12/74-2-1-1024x1024.jpg)
3) Using a Single Word or Keywords That Are Too Generic
![Using a Single Word or Keywords That Are Too Generic](https://businessofanimation.com/wp-content/uploads/2020/12/75-1-1-1024x1024.jpg)
4) Not Looking at Keyword Competition Levels
![Not Looking at Keyword Competition Levels](https://businessofanimation.com/wp-content/uploads/2020/12/76-2-1024x1024.jpg)
5) Not Checking Whether You Should Use Singular or Plural
![Not Checking Whether You Should Use Singular or Plural](https://businessofanimation.com/wp-content/uploads/2020/12/39-3-1024x1024.jpg)
6) Failing to Keep a Close Eye On the Search Trends
![Failing to Keep a Close Eye On the Search Trends](https://businessofanimation.com/wp-content/uploads/2020/12/79-1-1-1024x1024.jpg)
For more tips like these, check out Business of Animation's blog. We have in-depth advice every animator needs to hear.