![quote for animators to start working](https://businessofanimation.com/wp-content/uploads/2022/01/6-14-1024x1024.png)
"What is often lacking is not creativity in the idea-creating sense but innovation in the action-producing sense, i.e., putting ideas to work"
- Ted Levitt, former editor of Harvard Business Review
![](https://businessofanimation.com/wp-content/uploads/2022/01/6-15-1024x1024.png)
"What is often lacking is not creativity in the idea-creating sense but innovation in the action-producing sense, i.e., putting ideas to work"
- Ted Levitt, former editor of Harvard Business Review