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The Hero, Hub, Hygiene Model for Animators

hero hub hygiene model for animators

What is the Hero, Hub, Hygiene Model?

Google's Hero, Hub, Hygiene model was initially designed for video content and YouTube's algorithm.

Presented as a pyramid with three core layers, this model also applies to all types of content.

what is the hero hub hygiene model for animators


Hero content is viral or high-impact content


Hub content is what you post consistently. It is something your audience looks forward to regularly


Hygiene content pulls people into your page. Your content's goal is to serve as an answer or resource for others who are searching for content similar to yours

hero hub hygiene model hierarchy for animators

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