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What Is Split Testing and Why Does It Matter for Your Animation Website?

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Ever heard of Split Testing? It's something you should consider for your animation website.

What Is Split Testing and Why Does It Matter for Your Animation Website?

Split testing is commonly referred to as A/B testing. It allows animators to compare two different versions of the same web page. This will help you identify which one has a better conversion rate. It can help you improve your client's overall experience and can increase your conversion rates in the short-term and over time.

Check out Business of Animation's blog for more in-depth tips on how to grow your animation business!

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