Here are the benefits of running split tests on your animation website:
1. It's valuable for optimizing the pages on your animation website.
2. To understand which content is keeping your visitors from converting.
3. To identify which page version visitors interact with the most.
4. To figure out how the design, layout, copy, call-to-action (CTA, and other variables influence conversion rates.
Check out Business of Animation's blog for more in-depth tips on how to grow your animation business!