To understand SEO (which every animation business owner should) you need to understand what keywords are and how to use them. Why is Keyword research important for SEO?

Keyword research pinpoints words and phrases that potential clients are searching for on Google, YouTube, Bing, etc. to figure out what clients are looking for on search engines. Once you find quality keywords and optimize the content on your site with those words in mind, you will bring traffic to your site. Keyword research can have a very positive impact on your animation website.
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