One of the downsides of being a freelance animator or owning an animation studio is not having a steady income and having to constantly find clients.
Retainer agreements can help you achieve a steady income given that your client pays you every month.
Animation video retainers can also help clients save time.
They'd rather work and build a relationship with the same animator or studio rather than having to keep finding new ones.
Check out Business of Animation's blog for more in-depth tips on how to grow your animation business!