Different types of motion graphics are everywhere, and they can come in many forms. You might have heard of some types of motion graphics or animations, but there are also many other less well-known types out there that are just as engaging and exciting.
So what do these different types of motion graphics look like? How can you start designing and using them on your own? Let’s explore these 5 different types of motion graphics in this blog and more to get your design ideas to flourish!
Different Types of Motion Graphics Engage and Excite
GIF by Thoka Maer via GIPHY
At its core, all types of motion graphics are a great way to engage and excite an audience. They can be used to explain complex concepts, tell a story, create a sense of urgency, and more!
Motion graphics are becoming more popular in today's world because they allow for creativity in visual communication. In various industries, businesses, and individuals utilize different types of motion graphics to ultimately
1. Infographic Motion Graphics
GIF by Rebecca Hendin via GIPHY
An infographic is a visual representation of information, data or knowledge. An infographic can be used to communicate complex information quickly and effectively. When creating an infographic, it's important that you have a clear message in mind before starting the design process. You want people who view your work to understand what it means straight away without having to spend time trying to figure out what it says or does not say.
Infographic animation can help enhance this clarity by bringing life into your graphics through movement and sound effects that add meaning behind each element of your infographic design.
2. Whiteboard Animation Motion Graphics
GIF by Sketch My Story via GIPHY
Whiteboard animation is a type of motion graphic that uses whiteboards and markers. It's usually used in business presentations, but can also be used to tell a story or show how something works.
If you've ever seen an explainer video on YouTube, then you're familiar with whiteboard animation! These videos typically have an animated character explaining how something works while they draw on a whiteboard behind them.
This style of animation has become popular because it allows viewers to focus on the information being presented rather than getting distracted by flashy graphics or distracting music tracks (which are often found in other types of motion graphics).
3. Kinetic Typography Motion Graphics
Kinetic typography is a type of motion graphics that uses text to create an interesting visual. It's often used to show data, charts or information in an engaging way. The text usually moves and the letters are animated so they appear to be moving around on their own. Kinetic typography can be combined with video and music for a more dynamic effect!
It's also great for making videos that have a more professional feel. Kinetic typography is also very popular in advertisements and movies. It often uses a voiceover or music to create a more engaging video. You can use it for presentations, YouTube videos and more!
4. Live Video Motion Graphics
GIF by Arrow Video via GIPHY
Live video motion graphics are a great way to engage viewers and add a personal touch to your content.
Live videos are more engaging than traditional motion graphics because they're live, so you can interact with the audience directly. They're also ideal for events and conferences where you want to provide attendees with information in real-time, but don't have access to the equipment required for recording and editing videos from scratch.
Live video motion graphics can be used as promotional materials for conferences, trade shows or workshops; they're also useful for communicating with your audience during breaks in between sessions (for example: "We'll be back in five minutes"). Live videos typically consist of an animated background with text overlaid on top of it - though there are many variations on this theme!
5. 2D Motion Graphic Animations
GIF by lunarpapacy via GIPHY
2D animation is a type of motion graphic that uses 2D drawings or illustrations to create a moving image. It's a great way to show a story, explain a process, or engage an audience.
The first thing you need to know about 2D animation is that it's not just for kids! Yes, there are lots of examples out there where this kind of animation has been used for children's programming and games, but there are also plenty of examples being produced by professional animators who are working on projects for adults too.
There Are Endless Types of Motion Graphics!
There are endless types of motion graphics. Motion graphics can be used to show data, explain concepts and tell stories. They're also a great way to engage your audience by making them feel like they're part of the story you're telling or teaching them something new about the world around them.
Explore and Discover Different Types of Motion Graphics!
So, there you have it! Five types of motion graphics that you might not be familiar with. I hope this post has been helpful in expanding your knowledge of this industry and helping you decide if it's right for you. If so, great! If not... well at least now you know what other options are out there!
For more information about the different types of motion graphics, as well as answers to any other questions you might have, be sure to follow our blogs, check out our free masterclass, and our Animation Business Accelerator Program, download a copy of our free marketing handbook, and check out our blog on “How to Start an Animation Studio”!
