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How To Create A Successful Website For Animators

ben marvazi 2020

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Do Animators Need A Website?

You’re pursuing your career in animation, but you’re struggling to successfully establish yourself in the animation industry. Creating a website for animation is the best way for you to integrate into the animation industry.

This website can act as an animation portfolio to display your animation references for potential animation freelance work. If you’re creating a website for your animation business or animation studio, it will help you to discover where to find animators you need to expand your business.

Making a website is simple, as there are plenty of resources available to you online. However, it does take time and effort to create a website that leads you to success in the animation community.

In this blog post, we’ll explain the importance of having a website for animators, and how you can go about obtaining a successful one.

Benefits Of A Website For Animators

benefits of a website for animators are huge

Opportunity Investment GIF By Britannia via GIPHY

You can experience countless benefits from having a website as an animator. The best way to benefit from a website is by identifying what purpose you want it to serve in your animation career. It could be used as a website for animation businesses, or you could use it as an animation freelancer website.

In this day and age, it’s crucial to have an online presence. Having a website is the best way to get yourself or your business into the animation community, as it shows potential clients your animation references and what you’re capable of.

It helps you to establish yourself as an animation business, as well as it can help you to build your brand. You’ll find that starting a website for animation businesses provides you with plenty of benefits for your growing business

Having a website builds social trust amongst your site’s visitors. You can display your track record of working with other companies, and this can provide others with a sense of trust, as they see you’ve successfully worked for other companies in the past.

A website can provide you with the opportunity to grow as an animator. Exploring the online world through your website may feel overwhelming, but as an animator, it’s important to maintain a growth mindset. This mindset will allow you to reach new heights in your animation career.

You can also use your website to learn more about your customers and what they want from you. This feedback can be achieved by adding the following options to your website.

  • Online surveys. You could have an online survey that helps you to discover what your audience wants to see from you. This is how to add surveys to your website for customer feedback. 
  • Enable comment sections. Comment sections allow viewers of your website to share their thoughts with you.
  • Live chats. Using live chats on your website is an affordable way to improve your customer service, as you’re able to have one on one chats with the people who visit your website.
  • Provide your contact details. Your contact details are crucial, as it’s how potential customers can reach you. You can also get feedback and queries by providing your contact details on your animation site.

Using a website can make you accessible to a large target audience. You’re able to reach an international audience, who may be interested in your services and what you have to offer. The more animation content you produce on animation websites, the more likely you are to achieve animation freelance work.

Remember to not solely depend on your website for animators or your animation business, because utilizing social media tools will help you to achieve optimal success. These tools will help you to integrate into the animation community. 

How To Make A Website For Your Animation Studio

building a website for animators as seen through an animation

Pgdue GIF by Effetoc via GIPHY

Fortunately, making a website has become both simple and accessible for everyone. Many online sites provide you with access to build your website all on your own. You may think that it’s too costly to start your website, but there are many affordable and valuable options available. 

These are some website hosting providers that can help you to build your animation website. To find a website that works best for you, it’s important to do your research. Use an animation web design that portrays your animation services best.

It’s important to build your website efficiently so that it sets you up for success. To do this, you need to pay attention to the detail of your website. Although making a website may be easily accessible and affordable, you still need to put effort into making a website that works for you.

You should aim to make a website that is both engaging and inviting for potential viewers. However, you may find this challenging, especially if you’re inexperienced in web design. If this is the case you could consider hiring a website designer who can build you a successful animation website.

To find the best web designer for your animation website, consider asking them these 14 questions, so you can hire someone who will provide you with the best results! If you’re on the fence about hiring a designer for your website take a look at the pros and cons of hiring a designer

These are the following elements of your website that you should take into consideration.

  • Animation web design and layout. Your animation web design and layout are fundamental parts of your website, as this is what attracts and engages your viewers. If you set it out efficiently, you’ll notice more successful engagement from your animated website.
  • Powerful landing page. Your landing page is the first page people see when they visit your website. It’s crucial to build a powerful landing page that catches your visitor’s attention so you’re more likely to increase engagement on your website.
  • Website templates. Make use of cool website templates for animators. Finding cool website templates will help you to find a layout that works best for your animation content. You can find these cool website templates for animators through sites such as Squarespace.
  • User-friendy website. The website builder you choose is crucial because you want to choose a platform that makes your website professional and user-friendly. Animation websites that don’t function efficiently tend to lose more engagement from visitors.
  • Be clear and concise. There’s nothing worse than a website that is all over the place. When you’re learning how to make a website for animators, it’s crucial to display your content clearly and concisely. An animator’s website must be easy to navigate and understand.

For a more in-depth explanation of how you can build your animation website, check out our 20 creative ways to make a website

Along with your website, you can make an animation blog. Starting an animation blog is a great way to drive more traffic to your site. There are many benefits to expanding your website into an animation blog. This can be a valuable way to post content on your website while showcasing your skills as an animator.

How To Create An Animation Portfolio on Your Website

computer showing an online animation website

Photo by Designecologist via Pexels

One of the main uses for a website as an animator is using it as an animated portfolio. An animation portfolio is filled with all of your animation references. It shows what work you’ve done, as well as what you’re capable of creating through animation freelancing.

Finding work in animation freelance can be difficult, but it’s not impossible to get animation freelance work when you work hard toward it. Creating a website will get you one step closer to becoming the star animator you’ve always dreamed of being. 

When creating a freelance website, it’s important to create a portfolio that displays your best work. Your website is an advert of you as a freelance animator. It shows your work, capabilities, and credentials.

You always need to keep your animation portfolio in order and up to date, so you can increase your chances of getting freelance work. What you display on your animated portfolio should be relevant, organized, and fresh.  

Show variety in your animation portfolio. As a freelance animator, it’s valuable to be able to perform a variety of talents and skills within the animation community. A versatile website for animators should showcase a variety of animated work and skills making you a good candidate for people looking to hire an animator.

Introduce yourself and your achievements in an effective and memorable manner. Potential customers and employers will get to find out who you are and what your objectives are as an animator. Take the opportunity to share some of your achievements, and the different types of animation work you’ve done.

Be creative with your animation portfolio. Creativity is an important skill to have in the animation community. Places looking to hire an animator are looking for someone who can bring creativity and fresh ideas to their company.

Think outside of the box when you create your animated portfolio, and choose fun animation web designs that will promote your animation best. If you’re looking for some inspiration to start your animation portfolio check out some of these creative portfolio designs.

Use Your Animation Website To Build Your Animation Studio

two people shaking hands as they build their animation studio through their animation website

Photo by fauxels via Pexels

An animation website can also be used to build your animation studio business. If you’re an animation company that is looking to grow your animation studio important to use a website to get yourself out there as a business. This can be used to build a name for your brand, hire an animator, and get more customers.

Finding more employees is a great way to build your animation studio. There are plenty of talented animators out there who are actively looking for work. However, you have to work on making a website that is accessible and intriguing for freelancers in the animation community.

Your animation business website will also help you to build your brand as an animation studio. It gives you a platform where you can showcase how you stand out from your competition. 

To make your website to build your animation studio, you should ensure you consider the following things. Make your website easy to find by utilizing the following methods.

  • Advertise your website. You can pay to promote your website through Google. Google ads will target your advert to the right people who are either looking for animation freelance work or an animation studio to hire.
  • Use SEO. SEO is a great tool that helps you to get your content viewed by the right people looking for it. It’s a marketing strategy that is free and effective if you do it properly by using helpful SEO tips
  • Advertise on job sites. Job sites are a great way to get your work out there to animators who are looking for work. There are plenty of job sites online that will attract skilled animators. 
  • Do market research. Understanding your market as an animation studio is important. You need to determine what customers expect from you and where to find animators that can successfully expand your business.

Your website should be accessible and easy to use. It should be available on all devices all around the world. Make your mission as a company is clear and concise, so people know what to expect from you and the job roles you have available.

Remember to work on your business’s brand. Branding is important, as it sets you apart from your competition. You need to work on portraying your brand through the use of your animation website. This will also entice freelance animators, as people are more inclined to work with a business that they feel aligns with their brand and skills.

When it comes to building your animation studio and its brand, it can become quite tricky, especially when you’re new in the animation industry. We recommend our animation accelerator program, as it will help you to learn how to start your own animation business that succeeds in the animation community.

Why You Should Create A Website For Animators 

If you feel as though your animation freelance work or business isn’t taking off how you had dreamed, then creating a website is just what you need to get yourself skyrocketing into the animation community.

Starting a website for animators can only benefit you, as it’s a great tool that helps you to kickstart your animation career. An animation portfolio showcases your capabilities and animation references. Not only can you utilize a website for animators, but it can also be used to improve and build your animation studio.

A website can connect you to a wider audience from all over the world. To receive the best results from your website, ensure that you create a website that is successfully engaging and intriguing for potential customers, animators for hire, or other animation opportunities. 

To learn more about finding your feet in the animation community watch our free masterclass and download a copy of our free marketing handbook.

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